<
>

MoHo – Motorbike Hotels

A motorbike holiday starts with the right host

After all, for motorcyclists, the hotel is just as much a part of the holiday experience as the mountain passes and winding roads. A friendly chat over the first coffee before setting off. An insider’s tip from the manager on the most scenic side road. A quick natter about petrol after the ride. And a host who doesn’t need to look it up to know where the best bends in the region are.

A good host knows more than just the next bend

That’s precisely why MoHo – Motorcycle Hotels aren’t just hotels with a garage. The hosts are passionate motorcyclists themselves. They know which route is best in the morning, where the weather’s holding up, and where you absolutely must stop by in the afternoon. They know the region from their own experience.

That’s exactly what MoHo – Motorcycle Hotels stands for.

For 30 years, MoHo has stood for certified quality, a genuine passion for motorcycling and hosts who live and breathe motorcycling themselves. The specialist MoHo establishments are located in selected destinations across the Alps and offer motorcyclists exactly what makes for a successful motorcycling holiday amongst like-minded people: the most beautiful rides, personalised tips and hosts with a warm welcome, a helmet and a home advantage.

After all, the best motorbike holidays begin where a passion for motorcycling is at home.

What makes a genuine MoHo – a motorbike hotel – special

A MoHo is a hotel where motorcyclists don’t have to explain what they need.

  • First-hand motorcycling expertise & touring knowledge
    The hosts know their region well and understand what motorcyclists need whilst on the road. They offer personalised touring tips – not run-of-the-mill route suggestions from the internet.
  • Services for your bike
    Secure parking facilities, washing areas, drying rooms, tools and other services ensure that your motorbike is well looked after after your ride.
  • Hosts with petrol running through their veins
    MoHo is about more than just meeting standards. Many hosts ride motorbikes themselves and therefore know what makes for a successful motorbike holiday.
  • TÜV-certified quality
    The quality of MoHo establishments is verified by a TÜV-certified quality management system. The 3, 4 or 5-helmet rating provides motorcyclists with guidance and assurance when choosing a hotel.

In short: at MoHo – Motorcycle Hotels, it’s not just the bed that’s right. It’s the whole experience.

Two motorcyclists riding on a winding mountain road with mountains behind.

Not every motorbike hotel is the same.

And that’s exactly as it should be.

Motorcycle holidays can take many different forms. Some people want to set off on their adventure bikes first thing in the morning and head straight for the unpaved tracks. Others combine their tour with sport, wellness or a family holiday. That’s why MoHo offers a range of specialisms – ensuring there’s just the right hotel for every type of motorcyclist.

  • Enduro & Trial
    For anyone who prefers riding on gravel to riding on perfect tarmac.
  • Bike & Sports
    For motorcyclists who like to combine their holiday with exercise and action.
  • Bike & Family
    For families who see a passion for motorcycling and spending time together on holiday as one and the same.
  • Wellness & Indulgence
    For anyone who, after the final bend, likes to head straight for the sauna, the spa or a beautifully laid table.

Quality that motorcyclists can feel and appreciate

It’s easy to make a promise. At MoHo – Motorcycle Hotels, quality is therefore not just claimed, but verified. The certified quality assessment, the 3-, 4- or 5-helmet classification and the various MoHo specialisations provide motorcycle guests with clear guidance. At the same time, joint marketing ensures that this quality is also visible wherever motorcyclists are planning their next motorcycling holiday.

MoHo reaches the motorcycling target audience through numerous channels and ensures your hotel is visible wherever motorcycling guests are searching for their next motorcycling holiday.

MoHo in figures

The network

  • 50 certified motorbike hotels
  • 5 countries in the Alpine region (AT, IT, SLO, D, FR)

Reach

  • over 275,000 website sessions annually
  • over 750,000 page views
  • Over 10,000 newsletter subscribers, 50% average click-through rate
  • High social media reach (Facebook: 1,699,428, Instagram: 290,743)

Media & Content

  • High-quality print catalogues with a total print run of 110,000 copies
  • Exclusive media partnerships and a strong presence in international motorcycling media, with an annual advertising value of around €1,000,000
  • Selected influencer partnerships

Direct presence

  • International trade fair appearances (Intermot Cologne, Motorradwelt Bodensee, Moto Austria, IMOT Munich, …)

A community united by more than just a shared logo

MoHo is not just a logo on a hotel façade; MoHo – Motorrad Hotels is a strong brand – the original for 30 years and the clear number one choice for motorbike holidays. Behind it lies a network of hosts who work together to continuously develop their offerings.

MoHo turns hotels into sought-after destinations for motorcyclists.
For 30 years, MTS Austria has been working with hotels to develop specialised packages for motorcyclists – from quality development and positioning right through to targeted marketing.

From a passion for motorbikes to a successful motorbike hotel

A motorbike hotel isn’t simply created by setting aside a few parking spaces for motorbikes. It requires a range of services tailored to the target audience, a clear positioning, and hosts who are truly passionate about motorbikes.

Together with MTS Austria, hotels develop their motorbike profile step by step:

  1. Identifying potential: We examine the hotel, the region, the infrastructure and the target audience to determine the potential for motorbike tourism.
  2. Refining the offering: Which services, tours and experiences make your establishment special for motorcyclists?
  3. Developing quality: The necessary MoHo standards are implemented and the offering is professionally developed further.
  4. Becoming part of MoHo: Upon joining the partnership group, your hotel will be positioned as a specialised and certified motorcycling hotel.
  5. Gaining visibility together: MoHo takes care of targeted marketing and promotes your hotel to motorcyclists looking for specialist accommodation.

This is how a hotel with a motorcycling offering becomes a genuine MoHo – Motorcycle Hotel.

Your hotel has the curves.

We’ll bring the motorcyclists.

Would you like to position your hotel as a professional motorbike hotel and become part of MoHo – Motorcycle Hotels?

Then let’s discuss your potential, your region and what makes your establishment special for motorcyclists.

From the initial analysis through quality development to joint marketing, MTS Austria will support you on your journey to becoming a successful MoHo Hotel.

Just a moment - the content is loading …

FAQ on MoHo – Motorbike Hotels

Can we also use MoHo to attract motorbike riders who want to combine wellness, sport or a family holiday?

Yes. In addition to the classic motorbike holiday, MoHo offers four further specialisations: Enduro & Trial, Bike & Sports, Bike & Family, and Wellness & Indulgence. This enables hotels to appeal to different types of motorbike guests and to make targeted use of their existing strengths. Shared expertise in motorcycling remains the foundation, whilst additional holiday experiences give each individual establishment a distinctive profile.

How does MoHo reach motorcyclists who are already thinking about their next motorbike holiday?

MoHo connects specialist motorbike hotels with their target audience via digital channels, newsletters, motorbike media, print catalogues and international trade fairs. The published brand presentation shows over 275,000 website sessions annually and more than 10,000 newsletter subscribers. This provides member establishments with a shared presence across the media and channels that motorcyclists use when planning their holidays.

At which motorbike trade fairs can we, through MoHo, have a joint presence with other hotels?

MoHo is represented at international motorbike trade fairs, including Intermot in Cologne, Motorradwelt Bodensee, Moto Austria and IMOT in Munich. Such events enable direct contact with motorcyclists. Hotels can showcase themselves as specialist accommodation providers as part of the joint brand presence and present their holiday offerings in a setting where the target audience is deeply engaged with motorcycling.

How can we highlight the unique strengths of our motorbike hotel within MoHo?

MoHo makes it possible to combine the individual character of a motorbike hotel with a shared motorbike brand. The four additional specialisations range from Enduro & Trial to Wellness & Leisure. This enables hotels, for example, to highlight their sporting focus, family-friendly offerings or special leisure facilities without losing their shared positioning as hosts with expertise in motorcycling.

In which countries is MoHo represented, and how can we benefit from its international brand presence?

MoHo brings together certified motorbike hotels in Austria, Italy, Slovenia, Germany and France. The network is promoted via international motorcycling media, digital channels, print publications and trade fairs. Member establishments thus become part of a cross-border motorcycling brand and can showcase themselves alongside specialist hosts from other regions.